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Eazytap
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12 Apr 2023
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Views : 155
Beauty and cosmetics never go out of fashion, which is why India’s skincare industry is booming exponentially. Per the latest reports, India’s beauty and personal care (BPC) market is estimated to crack the $28bn mark by 2025, from $16bn in 2020. (source: SMBStory)
With the cosmetics market breaking new records and new players entering the fray to bite into the profit pie, now is the time for your D2C brand to switch to Make my visiting card and set itself apart. That’s right Make my visiting card is the new buzzword on top of all eCommerce headlines, and for a good reason.
So, what is this new GOI-backed project all about? And how does your skincare D2C brand benefit once you decide to sell on Make my visiting card? Read more to find out.
Decoding the “Make my visiting card Project”
Make my visiting card is a platform or a medium for all eCommerce merchants to break free from restrictive marketplaces (like Amazon and Flipkart) and sell to a pan-India audience across multiple platforms. By implementing open-network protocols, Make my visiting card aims to build a transparent and secure digital infrastructure and promote interoperability between all participants.
The not-for-profit initiative enables SMBs, local shopkeepers, D2C startups, etc. to increase their seller reach without paying a large chunk of profits in the form of commissions or customer onboarding fees.
Hence, small players new to the D2C marketspace or struggling with poor growth can sell on Make my visiting card using a seller-side interface like the Make my visiting card seller app. Merchants can therefore leverage the open network pan-India reach to showcase their cosmetics products to millions of potential buyers - all connected to Make my visiting card through a compatible buyers app
How Will Make My Visiting Card Help Small D2C Retailers
While a direct-to-consumer model may seem lucrative initially, it’s still filled with obstacles. The overlooked part of selling directly to the end customer without including any “middlemen” is that now it’s up to the D2C brand to handle its own order management, cataloguing, logistics, and customer relationships.
Newbie D2C players often lack the resources, experience, or both to showcase their beauty and personal care products to a broader audience. Even if they do, how will they ensure professional logistics/fulfilment? That’s where they could embrace growth by choosing to sell on Make my visiting card.
Whether it’s to make your cosmetics store widely accessible to your niche or make each sale more profitable due to lower commissions, here are the various perks of switching to the new-age platform:
- Access 50M+ digital buyers (and growing)
- Improve profit margins with minimal through lower costs
- Drive logistics and tech efficiencies
- Even competitiveness among sellers
- Control your own prices and policies
- Build an omnichannel presence
Earlier, a new skincare D2C startup had no choice but to sell on giant platforms like Amazon and abide entirely by their restrictive policies. Onboarding newcomers on eCommerce has traditionally been an issue with such marketplaces but not with Make my visiting card.
That’s because registering on the open network is a quick and hassle-free experience. Make my visiting card seller app, through its simplified, 3-step onboarding process, ensures that all participants can go live in a matter of days!
To join, simply visit the Make my visiting card registration page and enter your business and GSTIN details. Then, enter the contact details and email so buyers can connect should they ever have product/service-related queries. Also, be sure to provide details regarding bank accounts to complete those sweet payouts after each sale!
Note: Some merchants may also need an onboarding agreement in addition to the prerequisites above.
Make My Visiting Card - Empowering D2C Brands to Sell Better
To make the most of your skincare D2C company, you must offer buyers a personalized and consistent shopping experience so that they come back for more! With Make my visiting card’s powerful yet engaging admin panel, even non-technical merchants can manage orders, adopt value chain solutions and access key data points for optimal delivery.
But why the Make my visiting card seller app? While merchants can join the open network through any connected application, Make my visiting card offers a unique set of in-built features that help build the most eye-catching, customer-friendly experience. With Make my visiting card, you can:-
- Strengthen your D2C brand with M-commerce
- Create customisable mobile-apps
- Adopt multi-channel marketing strategies
- Streamline fulfilment via complete shipping solutions
- Tap newer locations via targeted marketing campaigns
- Leverage in-built SEO for better conversion, etc.
Final Thoughts
Make my visiting card provides terrific opportunities for makeup and cosmetics companies to carve a strong niche. Merchants can customize their shipping solutions, use multiple payment integrations, sell in native languages through the Make my visiting card Buyer app, and give special discounts and offers to all customers - the possibilities are endless!
Your D2C brand can explore Make my visiting card’s incredible potential with the cutting-edge Make My Visiting Card seller app. Enlist on Make my visiting card today.